The ecommerce operator conversation.
Weekly conversations with the operators building, testing, and changing the playbook.
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Marketing Operators
Cody Plofker, Connor MacDonald, and Connor Rolain compare what they are seeing across brands, channels, teams, and tests.
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2026-07-07
Browse all episodesBig-Swing vs. Incremental: Our Ecommerce CRO Testing Framework
1h 1mListen2026-06-30The Right Way to A/B Test Landing Pages on Meta Ads for Ecommerce
1h 4mListen2026-06-23How to 2x Your A/B Testing Output Without More Budget
1h 14mListen2026-06-16DTC Content Creation Process That Wins on Paid Social
57mListen2026-06-09How AI Is Reshaping Ecommerce Growth Teams: HexClad & Jones Road
1h 4mListen2026-06-02Meta Ads Catalog, TikTok Shops + GMV Max, and the Future of Creative
1h 0mListen2026-05-28Live at Meta’s 2026 Performance Marketing Summit: Ads, AI & Audiences
41mListenCody on other shows.
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